Shopify → Google Merchant Center monitoring
Know the instant your Google feed silently breaks.
Feed Heartbeat watches your Shopify → Google Merchant Center feed and alerts you the moment products silently drop out, go stale, or stop syncing — the failures Google doesn't email you about.
See how it works7-day free trialThe problem
When your Shopify → Google sync quietly breaks, nothing looks wrong. Google keeps serving whatever it last saw — stale prices, sold-out items, a shrinking catalogue — and never emails you, because from Google's side there's no error to report.
- One store ran a completely dead feed for six months before noticing.
- Another lost the bulk of its revenue when ~10,000 products silently expired and the first signal was traffic collapsing.
- Even Shopify's own free Google & YouTube channel does this — it syncs, but never watches its own health.
What Feed Heartbeat does
Feed Heartbeat continuously compares two things: what your Shopify store says right now, and what Google is actually serving. When they drift apart, you hear about it.
- Catch dead feeds instantly. We detect products dropping out of Merchant Center and whole-feed stalls — the silent breaks Google can't warn you about.
- Never serve a stale price. We flag when Google is showing a price or availability that no longer matches your store.
- Fix disapprovals faster. We surface new Merchant Center disapprovals and warnings with plain-language guidance mapped to Google's issue codes.
How it works
- Connect Shopify (read-only product access) and your Google Merchant Center account.
- We poll both on a schedule and snapshot the state each time.
- We compare and alert the moment your feed's health changes.
Feed Heartbeat is detect-and-advise only. We never edit your products, change your feed, touch your Merchant Center account, or move any money. We read, compare, and tell you — nothing more.
What data we use
Feed Heartbeat reads your Shopify product data (read_products only — never customers or orders) and your Google Merchant Center product and account status (content scope) to compare what your store says against what Google is serving. We never access customer, order, or payment data. See our Privacy Policy for the full detail.
Pricing
One simple plan. 7-day free trial, then a flat monthly fee billed securely through Shopify. Cancel anytime.